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K-Fashion
[1945900] Criteo Audience is a machine-learning solution that maximizes sales and profits of brand and retail companies. Criteo Audience Match Criteo Audion Match is a marketing technology center for tens of thousands of brands, retailers and advertising companies around the world. Network. In order to meet the diverse and changing needs of consumers, brands and retailers are encouraged to connect the relevant shopping experience to all devices and channels Through the entire purchase journey. In addition, marketers need to figure out how to use the shopping behavior data of numerous customers to understand consumers, increase their reach and promote purchasing. To achieve this, Criteo provides an ecosystem that enables brands and retailers to leverage more diverse and diverse data and to benefit from more sophisticated technologies than their own. "The Criteo Commerce marketing ecosystem enables companies to leverage a wide range of data to maximize revenue and profit. Among the solutions provided by Criteo, Audience Match combines CRM data from companies with the Criteo Shopper Graph of Criteo's 600TB per day, providing an effective commerce marketing solution that spans both online and offline ". Criteo Audience Match BETA : New customer inflows and existing customer line gauges Crete Audience Match Existing customers can easily re-gage through relevant product information, but it is still a challenge for marketers to reach and reach meaningful contacts with new customers. Display solutions that use existing CRM data have low user match rates The Criteo Audience Match uses the Criteo Shopper Graph, which boasts an industry-leading user match rate of over 60%, in this respect, CRM or DMP data provides an opportunity to precisely target customers on desktop, mobile web, and apps and re-gauge existing customers
byEric Catona
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