The main theme of this 17F / W collection is 'In Search of Lost Time'. We try to recall the 'value' that has easily passed away from our daily lives and to reflect the precious value we have forgotten. We plan to share the slogan story of a brand that emphasizes direction rather than speed of life with customers through this season.
We will talk with the finest Mongolian cashmere material and luxurious design with soft touch.
This collection will show both men's and women's coats made with 100% cashmere fabrics from Mongolia. Women's wear has various fashion items ranging from basic pullovers and top items to ponchos, dresses, skirts and jumpsuits.
The men's collection widened the range of choices, including cardigans and pullovers. Kid's collection also released a variety of color products mainly focusing on products such as Best and Space suits, which have received much love last season. In addition, accessories such as hats, mufflers and gloves are presented in new colors and designs.
Only products that can only be seen through Le Cashmere are coming out this season. Switch (Sweetch / Representative Ji Sang-wook) and Proust (Yoo Mi-mi). We are planning to launch an accessory line such as handbag wallet pouch through collaboration with 'switch' which introduces bag that we want to always together.
In addition, through collaboration with fragrance brand 'Proust' that shares a unique story of fragrance, it releases fabric perfume and fragrance containing 17F / W le cashmere sensibility. Proust is not only harmless to the human body but also retained for a long time. It is a high quality product with high purity and will be expressed through the theme of "Finding Lost Time".
Le Cashmere will introduce a brand new story and various collection items at the Brand Preview Day event in early July
Describe the 'sustainability' and its meaning pursued by Le Cashmere. In this presentation, Le Cashmere's new living collection "le home" will be introduced.
Like Le Cashmere, 'Le Home' will showcase a variety of living products such as ceramics and tableware as a household goods brand that contributes to the expansion of the fair trade market.
Meanwhile, 'Le Cashmere', a sustainable apparel brand, is a clothing brand that pursues the symbiosis of people and the environment through sustainable production processes. Through the management of pastures in the production process, it is leading the prevention of desertification and environmental destruction. The goat, which provides cashmere ingredients, consumes plants with grass roots, resulting in irremediable destruction of pastureland. In order to prevent this, Le Cashmere sets up a "rest area", circulates the grazing area and raises the goat. In addition, it continues to adopt eco-friendly methods that use only the hair falling from the goat itself instead of artificial harvesting to increase cashmere production.
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